Monday 15 April 2013

2. Call of Duty video game trailer

In the trailer there is an war environment, this helps the audience know what the game is all about. There is mixture of lowkey and high key used in the trailer. This could've been used  to show that the game takes place during the day as well as the nigtht. There is a lot of cutting. This could connote that the game has a fast pace. All the shots are taken from different angles, this could go to show that there is a lot of exciting things happening in the game. This is a good way to promote the game. The trailer has a lot of light key lighting. This goes to highlight the amount of danger in the game. This makes the audience feel excited towards the game and make them look forward to it.

The game represents war in a different manner that war is usually represented in. In this game, war is represented as an acceptable thing. As something that men would find interesting. In a way, the game promotes and encourages conflicts to take the place. It shows the good side to war and conflicts. The trailer represents war and conflicts as being something acceptable in society and something that should be encourage more. It could be argued that the game encourages people to start wars and conflicts. The soldiers in the game are represented as doing something right as protecting their countries. Due to this fact, when someone Is playing the game they would feel as if they are doing a righteous thing rather than causing problems.

The trailer of this game is usual trailer. Most games produced contain some of the elements. Firstly, they all give a quick tour of the events that take place in the game. Secondly, they introduce the main characters in the play. Thirdly, the end of the trailer tells the audience about the release date of the game. This is essential as the audience need to know when the game comes out as they are all eager to purchase it. The trailer includes many typical elements to a game trailer. This is essential as the audience need to get all the key information from this trailer in case they want to purchase the game. In terms of Katz and Blumer uses of gratifications the audience would buy the game for the to escape and be entertained

It could be argued that this game is aimed at a younger audience. This is mainly due to the fact that younger audiences are the ones who go for games and purchase games. It is also strictly aimed for males. This is due to the fact of the male elements that it includes, such as blasts, explosions and other elements. These are just not things that attracts women's attention or catch their eyes so this game is strictly aimed for men. The game uses many techniques to draw the audience in. The biggest technique used is the making it seem real. The game is adapted in manner that the audience feel like they are inside a movie.

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